It happens every winter; someone regurgitates the baseless claim that houses sell for less in the winter months which scores of mindless drones real estate brokers repeat far and wide further perpetuating the myth. In this example the fallacy is repackaged with winter giving buyers an advantage. Let’s take a critical look at some of the claims.
“You can leverage colder weather to your advantage because you’re a rarity — there’s less competition and buyers, which gives you negotiating power and puts you in the driver’s seat,” says Cara Ameer, broker associate and Realtor at Coldwell Banker. It would seem that this broker has heard that supply and demand play an important part in sale price but really doesn’t understand the concept of supply and demand.